Service A03 — Websites

Websites that
pull their weight.

A pretty site that loads slowly and converts no one is a liability. I build fast, mobile-first WordPress sites engineered for two audiences at once — the search engines that rank you and the visitors who turn into enquiries. And I leave you a site you can actually manage.

Mobile-firstBuilt for phones, then scaled
Speed-tunedFast loads, better rankings
You own itEasy to manage yourself
03 / WordPress Web Design — Overview

Built to be found and to convert.

Most small-business websites are built once and never questioned. They look fine on a designer's monitor, load slowly on a real phone, and quietly lose enquiries every day. I build the opposite: lean WordPress sites where speed, structure and conversion are designed in from the first wireframe, not bolted on later.

Every build is mobile-first, because that's where your customers actually are. Clean markup and a sensible structure mean the site is easy for Google to read and rank — so your web design and SEO pull in the same direction instead of fighting each other.

And when it's done, you're not stranded. I build on WordPress so you keep full control, and I show you how to run it — update content, add pages, and keep it fast — without needing me on call.

03.1 / What's included

The deliverables.

Everything below is part of the engagement — no upsells hiding behind the proposal.

D01

Custom design

A site designed around your business and your customers — not a recycled template — with a clear path from landing to enquiry.

D02

Speed optimisation

Optimised images, clean code and sensible hosting choices so pages load fast on mobile and score well on Core Web Vitals.

D03

Conversion-focused build

Layouts, calls-to-action and forms structured to turn visitors into enquiries, not just impress them.

D04

CMS training

A short, plain-language handover so you can update content and add pages confidently after launch.

03.2 / The trajectory

Built to scale.

Where this work is designed to take you. Drag the numbers to your reality — this is the shape of the climb.

// Typical conversion trajectory
+71%enquiries / same traffic
—— With TLAB
– – – Doing nothing
Old siteWk1Wk2Wk4Wk6Wk8Live

Illustrative trajectory based on typical rebuilds — a faster, clearer site converts more of the traffic you already have. Not a guaranteed result; your real analytics replace this after launch.

03.3 / The method

How it works.

Four steps, run like experiments — measure, learn, double down.

/01 — PLAN

Map the site

We define what each page must do, who it's for, and the journey from first visit to enquiry — before any pixels are pushed.

/02 — DESIGN

Design mobile-first

The site is designed for phones first, then scaled up, with structure and SEO considered from the very first layout.

/03 — BUILD

Build fast & clean

A lean WordPress build with optimised assets and clean markup — quick to load and easy for search engines to read.

/04 — LAUNCH

Launch & hand over

We test, launch, and I walk you through managing the site yourself, with optional ongoing care if you want it.

03.4 / Investment

Honest pricing.

Lean, freelance pricing with no lock-in. The free audit confirms the exact number before you commit.

// Investment
€900 from

Indicative starting price for a focused small-business WordPress site. Final price depends on the number of pages and features — confirmed with a fixed quote after your free audit. Optional monthly care plans available.

[ ✓ ]Custom mobile-first design
[ ✓ ]Speed & Core Web Vitals tuning
[ ✓ ]On-page SEO foundations
[ ✓ ]CMS training & handover
[ ✓ ]Optional ongoing care plan
03.5 / FAQ

Questions, answered.

The things businesses ask before they hire — organised by search intent.

A focused small-business WordPress site typically starts around €900, with the final price depending on the number of pages and features. You get a fixed quote after the free audit, so there are no surprises.

WordPress gives you full ownership and flexibility — you're not locked into one company's platform or monthly plan to keep your site online. It's also excellent for SEO and easy to extend as your business grows.

Yes. Every site is built mobile-first and speed-optimised — optimised images, clean code and good Core Web Vitals — because most visitors and Google itself judge your site on mobile.

Absolutely. I build on WordPress and include a plain-language handover so you can update content, add pages and manage the site confidently. Ongoing care is available if you'd rather hand it off.

Both. I can rebuild and modernise an existing WordPress site or start fresh. The free audit looks at what you have now and recommends the most cost-effective path.

Free, no obligation

Let's see where your
growth is leaking.

Send a few details and I'll come back with an honest audit — what's working, what's wasting budget, and the highest-impact fixes.